Thursday, January 19, 2012

Walking the streets

Yesterday I stayed off the Internet as part of the anti-SOPA/PIPA protest and walked the streets of Rutland. I really should have brought a camera with me because what I saw was good art: the photographs would have mixed natural beauty, artificial beauty, ugliness, the shadows of the past and the hopes for the future. While walking Rutland and, in particular the Gut (the neighborhood that forms the southwestern part of the city. It's very old, with most of the construction dating back to the nineteenth century and was a mix of industries served by the railroad and the homes of people who worked in those industries), which has always been very working class, but became particularly run down in the second half of the 20th century. Now, my family has never lived down there, but I did go to school on Meadow Street, I had friends from the area and I'm sure my Dad knows plenty of people who live and work there, but the emotions I experienced while walking those streets really brought to life the central quandry of hyperlocal journalism: being too close to your sources.

The good journalist strives to be objective, to write about issues using the empirical data and letting interviewees spin it, but a hyperlocal journalist lives with, next to and around the sources and is personally affected by what he or she reports on. I suppose it's true of a lot of journalism, but the hyperlocalist isn't insulated the way someone who works for a newspaper is. I can't ask my editor if I'm being too biased in an article because I am my editor.

Sunday, January 15, 2012

The Hardest Thing

Being an entrepreneur is the hardest thing I have ever done. Learning new web design skills has been easy, think up stories has been okay, but getting started and doing it is difficult. I can think of plenty of rationalizations -- it's very cold at the moment, I'm naturally shy, the website isn't ready yet -- but I know they're just rationalizations because I have done journalism before and I know that it's a wonderful, exciting thing to do. But it's making the call, it's schlepping down to city hall to interview people and taking a bunch of pictures of Rutland for stock purposes that seperates the journalist from the blogger.  My journalism teachers would have torn me apart over being too sheepish and did on occasion.

Doing journalism in Rutland ought to be easier than in Amherst because I've grown up with this city, I went to school with the daughter of a previous mayor and both children of the current treasurer and my Mom, my Dad and my sister are all fairly active in the community. Everyone in this community ought to recognize my last name even if they don't recognize me or The Rutland Advocate. On top of that, I know from personal experience that Vermonters are friendly people and Vermont politicians are much more accesible than in many other states -- I know because I've tried to talk to Massachusetts legislators and been very unsucssesful when it's not near an election. Massachusetts PR people have blown me off wheras I could ring up Pat Leahy or Bernie Sanders' staff and arrange an interview with a spokesperson at least if not the senator himself.

I've also been thinking about branding a bit more than I usually have, which is not at all. I've always regarded advertising and marketing as something to be contemplated in theory (i.e. the techniques used to build brand loyalty and make things attractive to buy), but ignored in practice (I don't care that they put the most expensive stuff in a supermarket on the top shelf because men will be more attracted to it and spend more, I can't afford it anyways). Fortunately, it turns out that identities are created in opposition to something and The Advocate is very much in opposition to The Rutland Herald, with its slowness and mistakes. It was founded in 1794 and has been the main newspaper of Rutland ever since and it is every inch a dinosaur and is very wrapped up in the "establishment" around here, which The Advocate won't be. For a locally owned newspaper, I'd estimate that around 70 percent of their daily content is off the AP wire and they are one of the reasons for the perception that "Nothing happens in Rutland" because they don't bother to publish any of it. In fact, I think I might make that The Advocate's motto: "Something's going on in Rutland."

Monday, January 9, 2012

Why?

As much as I think becoming an entrepreneur will help me get a job and get out of Rutland, I do have some better reasons than that for doing this.

There are reasons why Rutland has such a bad reputation throughout the state, why "there's nothing going on in Rutland," why none of the projects that are ever talked about get done, why businesses flee the city for the town and why Rutland has been getting smaller and poorer while the rest of the state has seen population growth and greater wealth.

Rutland is the state's historic center of Republican politics and conservatism. For most of the last several decades the Republicans have been ascendent in city politics. The current mayor, Chris Louras, is a Republican who has served since 2005 and Republican Jeff Wennberg was in office from 1987 to 1999. I have heard so many stories about people who wanted to bring businesses to Rutland but couldn't because the city wouldn't play ball with them.

Sometimes the state has blocked growth in the city even though similar developments in South Burlington are greenlit and sometimes the town's own unfathomable reasons have played a role, but we here in the city can't control what the state does and we can't control what the town does, but we can change the way things are going in the city and make it a better place to start and grow businesses.